My newspaper advertisement that I have chosen is from our local telecommunication company, Digi. First of all, I want to tell that I'm not one of their users but when I look upon this advertisement in the newspaper makes me thinking to switch back to this company. Every telecommunication companies in this country have its own identity but to compare to Digi's old identity till current, you can see the improvement that they show. I'm satisfied as a gazer who keeps track their position from the past up until now. When I look at the advertisement, it shows a man on a ladder, pointing his hands out to a sky full of stars and trying to reach one,